Monday 23 July 2012

Search engine optimization

Search engine optimization (SEO) is the process of improving the visibility of a website or a webpage in a search engine's "natural," or un-paid ("organic" or "algorithmic"), search result. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users.
SEO may target different kinds of search, including image search video search  news search and industry-specific vertical search  engines.
As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content and HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexinxing activities of search engines.
Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic.
The acronym "SEOs" can refer to "search engine optimizers," a term adopted by an industry of constants who carry out optimization projects on behalf of clients, and by employees who perform SEO services in-house.
Search engine optimizers may offer SEO as a stand-alone service or as a part of a broader marketing campaign. Because effective SEO may require changes to the HTML source code of a site and site content, SEO tactics may be incorporated into website development and design. The term "search engine friendly" may be used to describe website designs, means content management system, images, videos, ,and other elements that have been optimized for the purpose of search engine exposure.


2 comments:

  1. SEO is the acronym of search engine optimization(SEO). For the understanding of beginners, search engine optimization is the art and science of making a website to perform better with various search engines such as Google, Yahoo, Bing and Ask.com. SEO Plans In other words, SEO involves a number of activities that make your site search engine friendly. Buy Matthew's Art Gallery Wall Decor items on eBay. Find a huge selection of items and get what you want today.
    As you know, search engines offer the platform to extract particular information on almost anything existing in the world. Users generally type in some text known as keyword or key phrase in the search box and get the most relevant information on that keyword in the form of listed web pages. Have you ever wondered how and why these web pages appear in that sequence for a particular keyword?
    Search engines normally adhere to a set of rules or algorithm to rank websites or web pages for a certain search query (keyword). So, if your website contains good, original content related a search query and receives high-quality inbound links from other similar websites in great quantity, then the site is highly favored by search engines that give it a high rank in the search results for that query. Wordpress Contents |
    Now, we can provide a more advanced definition of SEO which is the process of optimizing your website (or setting it right) according to the preferences of search engines through the implementation of some techniques both on and off the site, so that it obtains a high ranking in search engine result pages (SERPs).

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